Bill targets adverts in bid to improve children’s diet

A bill aimed at better protecting children against modern marketing tactics intended to get young people hooked on unhealthy snacks and drinks is now ready to be forwarded to legislators, the Department of Health says.
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Lect. Dr. Nongnuch Jindarattanaporn (Institute for Population and Social Research (IPSR), Mahidol University) referred to a crunchy snack packaged with famous cartoon characters and fizzy drinks glamourised in adverts by celebrities or social media influencers. Social media like YouTube, Instagram, TikTok and X is the top choice to attract young people’s attention to junk food, she said.
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Credit: Bangkok Post Tue, 2 Jul 2024